Website planning and structure
We organise your services, audiences and content into clear navigation, useful page types and straightforward routes to an enquiry. The scope and priorities follow your business needs and the role of the website.
Web design for businesses
Web design from Hamburg for your business
Your website should reflect your business, explain what you offer and make it easy for the right clients to get in touch. medienlab brings website planning, design, content and development together. Based in Hamburg, we help businesses create new websites and improve existing ones.
A website that reflects your business today
Your services may have changed, or your website may no longer reflect the way you work. Visitors might find plenty of information but struggle to find the service they need. These are the questions we start with. We develop a website that makes your positioning clear and helps customers find their way, shaping the design alongside the structure and content.
Ideas & delivery
What we develop for your website
Web design and user experience
We translate your brand into a distinctive digital presence. Typography, imagery and interactions support the content. We consider how people use the site on phones, tablets and desktop screens from the design stage.
Content and search visibility
We develop copy and visual content that explain your offer. Relevant search terms, headings, page relationships and internal links inform the planning. We review existing material and reuse it where it still serves a purpose.
Development and handover
We build the website on a suitable technical foundation and agree the required functionality early. Before launch, we check the presentation, navigation and enquiry routes. We also plan for the people who will maintain the site.
Working together
How we create your new website
Define the direction
We discuss your audience, business goals and starting point. Together, we establish what the website needs to do and which content and functions are needed for launch.
Develop the detail
We develop structure, copy and design together. You can assess decisions through actual pages and applications. Feedback is brought together at clearly defined review stages.
Build and launch
We turn the agreed design into a working website, check the main functions and prepare for launch. This creates a foundation for further development.
A closer look at our work
A new B2B website, built from scratch
For a security systems provider, we planned, designed and built a completely new website. It already generates highly qualified enquiries. SEO foundations were included in the website build; there was no separate SEO engagement.
View the B2B website projectGood to know
Frequently asked questions
How much does a business website cost?
The cost depends on factors such as the number of pages, existing content, design requirements and functionality. We first clarify your needs, then prepare a proposal with a defined scope of work.
Can you improve our existing website?
Yes. We assess which content and structures still work and where targeted changes will be sufficient. If a complete redesign would provide a better foundation, we plan it with you.
Do you also provide copywriting and SEO?
Yes. Content and search engine optimisation can be part of the project from the outset. This allows the structure, design and copy to support the same goals. We agree the scope before work begins.
Do you work with businesses outside Hamburg?
Yes. We work with clients beyond Hamburg and collaborate remotely. A shared understanding of the task, accessible contacts and clear decisions are what matter.
Your next step
Tell us what your website needs to do
Tell us about your business, your current website and what you want to change. A few bullet points are enough to start. We will help you work out the next steps.
kontakt@medienlab.deExplore further